Brand Strategy
Visual Identity
Web Design
Uesugi & Associates Architects
Established in 1978, the legacy of this San Francisco-based architecture firm was entrusted to the founder’s daughter in 2014. As a woman-owned business, this firm continues to design beautiful commercial spaces across the Bay Area and beyond. Uesugi & Associates experienced continued growth and was ready to update its visual identity and web presence to better represent its modern, standout work. Brand keywords are: Modern, Timeless, Design-oriented.
Like many businesses, their online presence is a key part of business growth as potential clients seek examples of the architectural style and quality of the work. This client was seeking a highly visual site where the images are front and center and not buried in layers of clicks.